SERP Top Results Snapshot (for “Accounting firm in Johannesburg”)
Here are ten result pages that tend to rank highly. They include directories, local firm pages, and mid-to-large firms....
How to Edit Your Business Profile on Google
A Google Business Profile (previously Google My Business) is one of the best free tools to help customers find your...
What Makes Your Website Show Up in ChatGPT, Gemini, and Perplexity
The factors that make your website show up in AI results are slightly different from classic SEO, but they overlap. Here’s...
Analysis of Top 10 Google Results for “Document Scanning Services”
Analysis of Top 10 Google Results for “Document Scanning Services” (South Africa)
We examined Google’s top ten organic...
Google Removes &num=100 Parameter
For years, SEOs and rank-tracking tools have relied on the &num=100 URL parameter in Google Search URLs to see 100...
Things to Understand Before Writing an Article
When it comes to creating articles that drive results—whether for thought leadership, brand visibility, or SEO—the biggest...
LLM Optimisation: The Next Frontier in SEO and Digital MarketingLLM
LLM Optimisation is the process of improving how Large Language Models (LLMs)—such as ChatGPT, Gemini, or...
What is Fame Engineering?
Fame engineering is the strategic process of making a brand so well-known, credible, and memorable that it becomes the...
The Future of SEO Is Fame Engineering
The search industry is entering a new era—one where rankings alone are no longer the endgame. The future belongs to SEOs...
How Many Articles Do I Need to Build Topical Authority?
When building a website with the goal of ranking well in Google, one question often comes up: how many articles do I need...
Best Times to Post on Facebook in South Africa
Social media marketing is as much about timing as it is about content. With Facebook remaining one of South Africa’s...
Domain Rating vs Domain Authority: What’s the Real Difference?
In the world of SEO, understanding the credibility and ranking power of a website is essential — especially when analysing...